Industry Case Study

How much does a restaurant website cost and what should it include? 7 must-have features and 3 budget tiers: starter NT$15K–50K, NT$120K–250K with online booking and a menu back office, from NT$300K with ordering and membership

2026.10.31 · 53 views
How much does a restaurant website cost and what should it include? 7 must-have features and 3 budget tiers: starter NT$15K–50K, NT$120K–250K with online booking and a menu back office, from NT$300K with ordering and membership
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A customer finds you on Google Maps, wants the menu and a table, and clicks through to a Facebook page with posts from six months ago. This guide lists 7 must-have features for a restaurant website, which add-ons are worth it, 3 budget tiers from starter to advanced, and restaurant-specific issues such as meat origin labeling, allergens and personal data. ”

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Short answer: A restaurant website needs at least 7 features, including the menu, online booking, opening hours, a map and contact options. A single-location brand site costs about NT$15K–50K; adding online booking and a menu back office costs about NT$120K–250K and 6–10 weeks; multi-location ordering, takeaway and loyalty points start at NT$300K.

The pain: customers want the menu but find a six-month-old Facebook post

The most common problem for restaurant owners is that customers can find you but not the information they need. On a Friday evening, someone sees your restaurant on Google Maps and wants to know whether you have high chairs, can seat 8 and how much the set menu is. The link opens a Facebook page with last year's menu photos; booking means calling, and nobody answers during the rush. They book the place next door. A good restaurant website answers those three questions within 10 seconds.

Must-have features for a restaurant website: all 7 matter

These 7 features map directly to the questions customers ask before booking.

FeatureWhy it mattersHow to do it
Text menu with pricesDecides whether they comeManage in a back office, not just images
Online bookingFewer calls, no missed bookingsSingle locations can embed a booking platform
Hours and closuresPrevents wasted tripsKeep in sync with the Google Business Profile
Map, transport, parkingLowers effort to find youEmbed a map and name the nearest parking
Interior photos and seatingMatters for groups and datesNote private rooms, high chairs, accessibility
Private events and groupsHighest-value customersForm for headcount, budget and date
Contact and LINEHandles special requestsOne-tap call and one-tap LINE

Worthwhile add-ons vs unnecessary ones: build what brings bookings

There is one test: does it increase bookings or average spend?

  • Worth it: online deposits (fewer no-shows), takeaway pre-orders, online gift vouchers, loyalty points, multilingual menus in tourist areas.
  • Worth it: allergen and vegetarian labels for each dish, which cut repeated questions at the table.
  • Unnecessary: intro animations and background music that slow mobile loading.
  • Unnecessary: a blog nobody updates; post on the Google Business Profile instead.
  • Unnecessary: a dedicated ordering app for one location; nobody downloads an app for one restaurant.

Three budget tiers: decided by locations and deposits

Most single locations get the best value from the standard tier; only chains need advanced.

TierCostTimelineIncludesBest for
StarterNT$15K–50K2–4 weeksOne-page or up to 5-page site, menu, map, booking linkNewly opened single locations
StandardNT$120K–250K6–10 weeksMenu back office, online booking, events form, language switch, basic SEO1–3 locations with frequent group bookings
AdvancedFrom NT$300K12–16 weeksTakeaway pre-orders and payment, deposits, loyalty, multi-location management, LINE notificationsChains with 4+ locations

Expect about NT$3,000–15,000 a year for domain, hosting and SSL; online card payments cost about 2–3% of transaction value.

Restaurant-specific issues and regulations

Accurate labeling matters because what you publish on your website counts as a public statement.

  • Meat origin labeling: under rules from Taiwan's Food and Drug Administration, food service venues must label the country of origin for dishes containing beef or pork; mirror the in-store labels on your online menu.
  • Allergens and vegetarian info: state items such as peanuts or shellfish and note that in-store information prevails when ingredients change.
  • Claims: the Act Governing Food Safety and Sanitation prohibits false or exaggerated food claims; avoid health claims such as "lowers blood pressure."
  • Booking personal data: tell customers why you collect names and phone numbers and how long you keep them; never share booking sheets publicly.
  • Consistent prices: if website, delivery platform and in-store prices differ, explain clearly to avoid disputes.

FAQ

Do restaurants need a website if they have a Google Business Profile?

Yes. The profile is the sign at the door; the website holds the full menu, private events and booking rules. Link them both ways.

Should we build booking or use a platform?

Single locations should start with a booking platform. Consider custom work for multiple locations, deposits or loyalty points.

Our prices change often. What should we do?

Manage the menu in a back office, not as images. Price changes go live in a minute and Google can read the text.

How long does a restaurant website take?

Starter 2–4 weeks, with booking and menu back office 6–10 weeks, with ordering and membership 12–16 weeks.

ScriptWalker's restaurant website options

ScriptWalker (a Taiwan-based Laravel/Flutter custom development studio) builds restaurant websites from NT$15,000, with the standard tier including a menu back office and online booking. For takeaway pre-orders, deposits and loyalty points, custom systems start at NT$80,000 and can connect ECPay payments and LINE Official Account notifications. We review your Google Business Profile and current booking method first, then recommend a starting tier so you do not pay for features you will not use.

Next step: tell us your menu and number of locations

Share your number of locations, current booking method and menu, and in a free 30-minute call we will recommend a tier and timeline for your restaurant website:

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