Blog & Insights — ScriptWalker

2026.10.05 · 172 views

Website Down? What to Do: 5 Common Causes and Fixes, From an Expired Domain or SSL Certificate to a Suspended Host, Plus a 5-Minute Checklist for Owners

When your company website is down, customers and ad spend leak away by the hour. An error-screen lookup table walks Taiwanese SMB owners through the five main causes (expired domain, DNS errors, expired SSL certificate, suspended hosting and 500 errors), with four emergency steps and an eight-item prevention checklist.

How Should a Dental Clinic Website Look So It Doesn't Scare Patients? 1 in 8 Adults Has High Dental Fear: A 5-Step Redesign with Warm Neutrals, Real Photos and Taiwan's Medical Ad Rules

Design Trends

2026.10.05 · 150 views

How Should a Dental Clinic Website Look So It Doesn't Scare Patients? 1 in 8 Adults Has High Dental Fear: A 5-Step Redesign with Warm Neutrals, Real Photos and Taiwan's Medical Ad Rules

About 12.4% of adults have high dental fear, yet most clinic websites still pair white and blue-green with instrument close-ups. We look at how 4 dental brands including Tend and Surbiton Smile Centre swapped a hospital feel for a living-space feel, the anxiety logic behind it, image performance and contrast costs, which clinics it suits, 5 redesign steps, and Taiwan's rules on before/after photos.

How Long Does Google Take to Index a New Page? Google Shares Timings: About 20 Hours to Discovery and 1.5 Hours to Index, Low-Quality Pages May Never Make It, and AI Mode Uses the Same Index

AI & Automation

2026.10.05 · 159 views

How Long Does Google Take to Index a New Page? Google Shares Timings: About 20 Hours to Discovery and 1.5 Hours to Index, Low-Quality Pages May Never Make It, and AI Mode Uses the Same Index

On October 2, Google analyst Gary Illyes shared typical and slowest timings for crawling, indexing and serving at Search Central Live Deep Dive in Barcelona, adding that AI Mode queries have doubled every quarter and that "AI on Google is just SEO." We explain how to read the table, compare four indexing monitoring tools and show how small sites can measure their own indexing speed without a subscription.

How Much Does App Development Cost? Taiwan 2026 Prices From NT$150K to NT$1.5M Explained: Flutter vs Native, and 7 Items Quotes Often Leave Out

Services

2026.10.04 · 183 views

How Much Does App Development Cost? Taiwan 2026 Prices From NT$150K to NT$1.5M Explained: Flutter vs Native, and 7 Items Quotes Often Leave Out

An owner asked three vendors and got app development quotes from NT$150K to NT$1.2M. What explains the gap? A price range table, Flutter vs native cost comparison, full cost breakdown and seven items quotes often omit help Taiwanese SMBs judge whether a budget is reasonable, plus a 10-question checklist.

How Do You Build an E-Approval System? A 30-Person Company With 400 Paper Forms a Month and 4.5 Days per Signature: Form Design, Routing Rules and ERP Integration

Services

2026.10.04 · 134 views

How Do You Build an E-Approval System? A 30-Person Company With 400 Paper Forms a Month and 4.5 Days per Signature: Form Design, Routing Rules and ERP Integration

Still routing expense, leave, purchase and seal-request forms on paper? We break down when e-approval fits and when it does not, compare paper, Google Forms, SaaS, packaged BPM and custom builds, and walk through an 8-week build, real costs, a 90-day roadmap and a 12-question checklist.

How Do You Measure Traffic From AI? Gemini Started Adding UTM Tags on Oct 1, and Only About 9% of App Clicks Keep a Referrer: How to Fill the Gap in GA4's AI Assistant Channel

AI & Automation

2026.10.04 · 190 views

How Do You Measure Traffic From AI? Gemini Started Adding UTM Tags on Oct 1, and Only About 9% of App Clicks Keep a Referrer: How to Fill the Gap in GA4's AI Assistant Channel

On October 1, Google Gemini was spotted adding UTM parameters to outbound links, which Google's John Mueller confirmed seeing on Reddit. The next day, an apparent Google test of tracking parameters in AI Overviews turned out to be a Chrome extension rewriting URLs. We unpack the blind spots in GA4's AI Assistant channel, compare five tools, and show how small sites can measure AI traffic without buying SaaS.

How to Choose a Web Design Company in Taipei: Local vs Remote Teams. With a Budget Under NT$300k and Clear Requirements, Remote Is Usually the Better Deal

Industry Case Study

2026.10.03 · 148 views

How to Choose a Web Design Company in Taipei: Local vs Remote Teams. With a Budget Under NT$300k and Clear Requirements, Remote Is Usually the Better Deal

Taipei SMBs looking for a web design company often get stuck on whether they need a local team they can meet in person. We compare local and remote teams on communication, cost, responsiveness and quality, show how remote teams make up for not meeting, and include an 8-question self-check.

Which Documents Should You Get When an Outsourced Website Project Closes? We Hand Over a 9-Part Delivery Pack on Every Project, So a New Team Can Take Over Within 2 Weeks

Behind the Scenes

2026.10.03 · 214 views

Which Documents Should You Get When an Outsourced Website Project Closes? We Hand Over a 9-Part Delivery Pack on Every Project, So a New Team Can Take Over Within 2 Weeks

Many clients close a project with nothing but a URL and an admin password. At ScriptWalker every project ends with a docs/handover folder in Git: nine documents, a HANDOVER.md entry file, a reproducible environment and an account register. Here is the process, tools, template, trade-offs and where it doesn't fit.

Can You Still Publish AI-Written Content? On Oct 1 Google Rewrote Two Official Docs: Human Fact-Checking Is "Critical" Before Publishing, and Main Content Is Now Among the Most Critical Quality Factors

AI & Automation

2026.10.03 · 204 views

Can You Still Publish AI-Written Content? On Oct 1 Google Rewrote Two Official Docs: Human Fact-Checking Is "Critical" Before Publishing, and Main Content Is Now Among the Most Critical Quality Factors

On October 1 Google updated its generative-AI content guide and its helpful-content documentation: it now states that AI models don't retrieve facts, that all AI content must be manually fact-checked before publishing, and it publishes for the first time the four criteria raters use for main content (effort, originality, talent or skill, accuracy). With 74% of new pages already containing AI content, here is how SMB websites should adjust their content workflow.